Five pieces. One player moves them all.
Before a stranger hires you, five things have to happen. They see you. They find you. They trust you. They pick you. They reach you, and somebody answers.
Most owners pay a different vendor for each one, and nobody owns the result.
Here's what's inside every piece, what you own once it's built, and what it costs.
Show up first, wherever they look.
Google, Maps, listings, and now the answer an AI gives when someone asks who's best in town. This is the piece that started it all: a free listing that made my dad's phone ring. Protect it and every other piece has somewhere to land.
“Within a few months, our website was on the top of the first page of Google searches for words we cared about. We can draw a clear line from Mikel's efforts to our rapid growth.”
One shoot day. Every channel fed.
A stranger can't tell your work from the cheap guy's until they see it. We film your real crew on a real job, then cut it for every place your customers look. Made in-house, in your voice, and good enough that it doesn't look like everyone else's.
“Mikel helped redesign our website, explode our social media traffic, and achieve more competitor interest than ever.”
A site that asks for the call.
Every other piece sends people here. Most local sites are brochures: a stock photo, an about page, and a contact form nobody fills out. We build the page a stranger needs to stop comparing and pick up the phone.
Something answers at 2 AM.
Leads come in after hours, on weekends, and while you're on a job. Whoever answers first usually wins. This piece answers every time, books the job, follows up, and tells you about it in the morning.
“Mikel really helped me to 10x everything: 10x traffic on my blog, basically 10x sales, from my processes to my SEO to my funnels to how I close, convert, and attract new leads.”
Ads that land on something you own.
The knight leaps over the competition, as long as it has somewhere to land. Media is one channel feeding the machine, so it switches on after the other four are built. Every dollar points at pages, content and systems that already convert.
Four vendors, four reports. Not one answer.
The SEO company reports rankings. The ads person reports clicks. The social poster reports likes. The web designer reports that the site is up. You still can't say where last month's jobs came from.
We plan, build and run every piece, so one report answers the only question that matters. You never manage a vendor again.
Ninety days to prove it.
Every client starts here. In ninety days, every piece your market needs is planned, built and running, and you can see what it's booking. After that, the terms are flexible and set up in your favor.
Your number, piece by piece.
After the sprint, most owners invest about 10% of monthly revenue. The quick math: take the first digit of your monthly revenue and add three zeros. Two thirds builds the machine. One third feeds it, billed to you by the platform with no markup.
